Facebook has become the biggest social media platform, with over one billion registered users. As a result, many companies are creating Facebook pages to acquire new customers and encourage their fans/followers to purchase products or sign up for newsletters. While Facebook is an efficient way to get in touch with customers, there are some ways that can help you attract more leads for free.
Ways to Get Free High-Quality Sales Leads with a Facebook Page
Offering a promotion to new Facebook fans.
By offering a promotion to new fans, you are giving them an incentive
to like your page. This way they will have the opportunity to see what else you have in store for future promotions and sales!
Giveaways/Contests
Running a giveaway or contest is another great way to promote your
page and get new fans! This tactic is most effective when the prize offered has high value. To increase interest, you can also ask questions about why they like your company in order to give away multiple prizes.
Promoting your page on other social media outlets
If you would like to reach a different audience - perhaps one that
is not already following your brand, consider promoting yourself and/or asking for direct shares of your post on sites such as Instagram or Twitter. This can help gain interest from new followers in addition to fans!
Create an exclusive newsletter or mailing list.
If you already have a built-in fan base, consider creating an email
newsletter that is only made available to Facebook fans. This will encourage them to like your page and keep up with future sales!
Create an exclusive Facebook Group.
Another way to provide exclusivity is by creating a private group for
your current fans and potential customers on Facebook. This will allow you to interact with your followers in a more personal way rather than through posts or comments!
Take advantage of Facebook's newest features
Facebook has recently released a new feature
By taking advantage of all the different functions available to you, your page will generate high-quality leads and sales!
Create a Facebook-friendly website
If you do not already have one, create a company website that is
designed to work best on mobile devices. As more and more consumers are using their smartphones or tablets as opposed to desktops/laptops, make sure your site looks good on all platforms!
Use the "buy" button
Another new feature that has been introduced by Facebook is their buy
button. This allows users to purchase items directly from your company's page without having to search for you on other websites! By encouraging sales through this function, you are likely increasing the number of people who become fans of your brand.
Use the "log in with Facebook" feature
By offering this convenient function to your customers, they can easily
share their purchases or use coupons on other websites without having to create a new account for every site. This is an easy way for potential fans of your company page to stay updated and use exclusive deals!
Make it easy for fans to share information
Always make sure that your page is easily shared on social media
platforms. You can do this by using the Facebook "share" feature or adding a button that allows people to easily tweet about what they like! This way you are encouraging engagement and building up brand awareness all at once!
Always be on the lookout for new opportunities!
One of the most important parts about growing your Facebook page is
being creative. You never know what opportunities will arise, so always keep an open mind and have fun with it! These are just a few ways to grow your company's social media presence - hopefully you can take away some valuable ideas from this list!
As you can see, there are many ways to grow your number of Facebook Likes while simultaneously getting free high-quality sales leads using this platform. Since it costs nothing but time why not give one (or more) of these strategies a try today? You might be surprised at the results!
